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FPRA Capital Chapter Selects Terrie Glover Ard as New President-Elect

Wednesday, August 08, 2007

Moore Consulting Group is pleased to announce that Terrie Glover Ard, senior vice president at Moore Consulting Group, has been chosen as the new president-elect for the Florida Public Relations Association's (FPRA) Capital Chapter.

"I am thrilled to have this opportunity to serve with the FPRA," said Glover Ard. "The members of the Capital Chapter are known for their enthusiasm and commitment to the public relations field, and I am so excited to be able to work with such a talented group of people as we continue to enhance the Chapter's involvement and the growth of the communications industry in this region."

To find out more information about the FPRA Capital Chapter, as well as meeting schedules, click here.

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Florida Department of Juvenile Justice selects Moore Consulting Group as media relations counsel

Thursday, August 02, 2007

The Florida Department of Juvenile Justice (DJJ) has announced the launch of the new Blueprint Commission, a statewide effort to foster a dialogue among stakeholders and citizens on the need for change in the juvenile justice system.

The Commission, chaired by Florida Atlantic University President and former Lieutenant Governor Frank Brogan, is embarking upon a series of forums throughout the state that will culminate in a full report of reform recommendations to be presented to Florida Governor Charlie Crist and the Florida Legislature.

Moore Consulting Group was selected to help DJJ develop and implement its media relations strategy for this crucial campaign to raise awareness of the challenges and opportunities within the state's juvenile justice system.

Click here to learn more about the Blueprint Commission.

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Getting to the Right People: Winning with Networking

Sunday, July 22, 2007

Karen Moore's latest article for the Tallahassee Democrat focuses on the importance of networking and connecting with the right people. Here's an excerpt:

"In an over-crowded and competitive marketplace, networking is the one tool that keeps you informed, increases your referral bases, increases your visibility and helps you stay on the cutting-edge. There are now more and more business groups, professional associations, and community organizations that provide networking opportunities—to the point that some may feel all of the meetings, conferences, seminars and events are dizzying. With a plethora of networking opportunities it can be incredibly difficult to pinpoint where and how to invest your valuable time…"

Click here to read the full article

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More Businesses Use Social Media to ‘Engage’ Clients

Sunday, June 24, 2007

Karen Moore's latest article for the Tallahassee Democrat focuses on the power of social media and its effects on your business. Here's an excerpt:

"Businesses are used to "giving" to consumers, who are supposed to "take" that good or service. Today, both parties must give and take, which means companies must be prepared to not only provide a product or service to consumers, but work with them in new ways. Social media is a growing means of establishing this dialogue…"

Click here to read the full article

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Governor Crist Appoints Karen Moore to TCC District Board of Trustees

Wednesday, June 06, 2007

TALLAHASSEE, Fla. (June 6, 2007) — Governor Crist names Karen B. Moore and Eugene Lamb Jr., and reappoints Frank S. Messersmith to the TCC District Board of Trustees. TCC President Bill Law thanks the Governor for appointing such capable community leaders and said that the Governor's diligence to find exemplary trustees demonstrates support for local autonomy of Florida's community colleges.

Karen B. Moore of Tallahassee succeeds Dr. Alisa Ghazvini. Moore is the president of Moore Consulting Group, an integrated communications, public relations and advertising firm. She serves on numerous boards, including TCC's Foundation Board for which she was the president in 2003 and chaired its first Capital Campaign that secured $10 million. She is the recipient of the National Association for Community Leadership's Distinguished Leadership Award, the Pacesetter Award from Leadership Tallahassee, the Silver Medal Award from the American Advertising Federation and the Stanley Tait Award for Outstanding Achievement in Public Relations from FPRA.

Read the full news release on the TCC Web site.

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Moore Consulting Group is One of Top PR Firms in the U.S.

Wednesday, May 30, 2007

Moore Consulting Group has been ranked as one of the top public relations firms by industry magazine, O'Dwyer's PR Report. The firm placed 80th out of the 15,000 public relations firms in the nation.

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Business Branding Leads to Success

Sunday, May 27, 2007

Karen Moore's latest article for the Tallahassee Democrat focuses on the power of your business brand. Here's an excerpt:

"Building the bridge from your company to your consumer is not just about marketing, sales, public relations or advertising. It is more than your logo, brochures, company colors, slick ad copy or special events. Your brand is the sum total of the experiences that a customer has with you and your business, and it is your job to reach them…"

Click here to read the full article

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The Rear View Mirror

Tuesday, April 24, 2007

Here's a sample of Karen's latest article from the Tallahassee Democrat:

"Chances are that you haven't heard much about the concept of "integrated communications." However, its buzz words of "branding," "marketing," "public relations" and "advertising" have thankfully become daily fodder around the water cooler when referring to analyzing the latest trends, talking about a blog or honing in on your organization's communications goals and objectives…"

Click here to read the full article

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Karen Moore is Named a Top Woman in Business by the Tallahassee Democrat

Thursday, March 15, 2007

Karen Moore, founder and CEO of Moore Consulting Group, Inc. was featured in the Tallahassee Democrat as one of the "Top Women in Business" of 2007. She said the reinvention is what has kept Moore Consulting Group successful as she started the company in 1982.

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Moore Consulting Group Wins Three Addy Awards

Saturday, February 10, 2007

Moore Consulting Group was recognized with three Silver Addy Awards at the Greater Tallahassee Advertising Federation's annual "Addy Awards." Winning entries included a sales promotional piece for W.F. Rayls Kennels and a consumer publication for Workforce Florida.

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Celebrating 15 Years of Results

Saturday, January 20, 2007

Moore Consulting Group is celebrating its 15th year of providing communications results for clients. The firm was started in 1992 by Karen Moore, and has grown from one employee to nearly 25, while expanding its service to both local and national clients.

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The New Establishment: Tallahassee’s Future Leaders Take Charge Today

Wednesday, January 10, 2007

Tallahassee Magazine, January 2007

"Tallahassee native Terrie Ard loves her job. As senior vice president of Moore Consulting Group, a successful public relations firm, the 32-year-old has the opportunity to be a part of something new – a new product, a new client, a new project. She has been instrumental in getting new accounts and providing top-of-the-line strategy and counsel for all client campaigns…"

Click here to read the full article

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